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AI Insights · Timothy · October 2023

Top 5 Beauty Retail iOS Apps in New Zealand: Q3 2023 Performance

Explore the performance trends of the top 5 beauty retail iOS apps in New Zealand during Q3 2023, based on weekly downloads, revenue, and active users.

Top 5 Beauty Retail iOS Apps in New Zealand: Q3 2023 Performance

In the third quarter of 2023, the top 5 beauty retail iOS applications in New Zealand showcased varying trends in weekly downloads, revenue, and active users. Here's a detailed look at their performance:

MECCA - Beauty Shopping experienced consistent growth in both downloads and active users. Weekly downloads fluctuated slightly but generally remained strong, peaking at 1.1K in mid-July and ending the quarter at approximately 1.1K. Weekly active users showed a steady upward trend, starting at 8.5K in late June and reaching around 10.1K by the end of September.

Sephora - Beauty Shopping saw a significant boost in weekly downloads, especially in the last week of September, with a peak of around 1.3K. Active users also increased, starting at 8.4K in late June and reaching approximately 10.1K by the end of the quarter.

Lush Fresh Handmade Cosmetics had modest yet steady weekly downloads, ranging between 125 and 244. Active users followed a similar pattern, with numbers varying from 128 to 229, peaking in late August.

Think Dirty – Shop Clean showed notable variations in weekly downloads, with a significant spike to 607 in the last week of September. Revenue fluctuated slightly, peaking at $84 in early August. Active users saw a dramatic increase, starting at 529 in late June and surging to 1383 by the end of September.

OLIVEYOUNG GLOBAL maintained stable weekly downloads, generally hovering around 100-140. Active users remained relatively steady, ranging from 405 to 463 throughout the quarter.

These insights are derived from Sensor Tower's data. For more detailed analytics and trends, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2023